One 10-secondchallenge per day.
Compete. Improve. Share.
Answer five quick questions. Get one tiny psychology-backed nudge. Watch your Upgrade Score climb, your streak grow, and your friends fall behind.
10s
per daily challenge
Free
to start forever
∞
streak potential
How it works
Built different. By design.
5 questions. 15 seconds. Perfectly tuned.
Tell Nudge your mood, energy, and today's focus. Our AI reads the moment and serves one challenge that actually fits — not a random tip, a real nudge.
Your Upgrade Score
Every completed nudge adds points. Streaks multiply them. Watch a number that actually means something.
847
upgrade score · 14-day streak
One AI nudge. Every day.
AI-generated, psychology-backed, and bite-sized. If it takes longer than a screenshot, it doesn't count.
“Send one gratitude text to someone who'd be surprised to hear from you.”
Friend battles & leaderboards
Challenge friends, share your Upgrade Score, and let tiny daily wins turn into very real bragging rights. Streaks are social currency here.
Pro — AI Weekly Improvement Plans
PaidEvery Monday, your AI co-pilot builds a personalised 7-day plan based on your patterns, goals, and score history. Smarter nudges, deeper insights, and goal-aware challenges — all for $6/month.
Pricing
Free to start. Upgrade when you're hooked.
Your daily nudge and streak are free forever. Pro adds the AI-built plans for people who want to go further.
Streak
For anyone starting their daily upgrade
$0/forever
- One 10-second nudge daily
- Upgrade Score & streaks
- Personal leaderboard
- Mood & energy check-ins
Pro
For people building real momentum
$6/month
- Everything in Streak
- AI-generated weekly plans
- Smarter, goal-aware nudges
- Friend battles & group streaks
- Progress insights & trends
Crew
For teams, friend groups & clubs
$24/month
- Up to 10 Pro seats
- Shared crew leaderboard
- Team challenge seasons
- Group streak rewards
- Priority support
Quick questions, quick answers
In keeping with the theme, we'll keep these short.
Your first nudge is waiting
Ten seconds from now you could be one tiny upgrade ahead. Start your streak — it's free.